Bluecopa, an Indian startup constructing a finance operations automation platform for high-volume firms, has raised $2.3 million to develop its providing within the world market.
The seed funding spherical was led by Mumbai-headquartered Blume Ventures, with participation from Titan Capital, T-Fund, Speciale Make investments, Bharat Founders Fund, T2D3, Amplify and Power Ventures.
It was additionally joined by Chargebee founders Krish Subramanian and Rajaraman Santhanam, Rohit Chennamaneni of HR administration platform Darwinbox and Asad Khan and Jay Singh of cross-browser testing software LambdaTest.
“Simply to take an analogy, say Salesforce for gross sales, Marketo for advertising, GitHub for builders, there’s a massive whitespace within the finance house,” mentioned Nilotpal Chanda, co-founder and chief enterprise officer of Bluecopa, in an interview with TechCrunch.
Bluecopa was based in 2021 by Chanda and his fellow entrepreneurial teammates Raghavendra Reddy and Satya Prakash Buddhavarapu. The trio beforehand labored collectively at tax administration platform Optotax, which was acquired by neobanking platform Open in February final 12 months. Tuplejump, one other startup Buddhavarapu based, was acquired by Apple in 2016.
In contrast to a conventional platform that requires particular experience to function, Bluecopa’s providing is touted to work with no particular data necessities. It additionally claims to work with all the prevailing SaaS instruments in addition to Excel, Google Sheets and all different platforms that finance groups use.
“It’s a layer that connects to all these instruments within the group, fetches knowledge, cleans, consolidates, normalizes after which offers all that info in a really human consumable format,” Chanda defined.
The software presents an Excel-like interface that finance specialists can simply use to know their firms’ accounts, he mentioned. “Essentially, the instruments accessible immediately aren’t very user-friendly. It additionally takes lots of time to implement them,” he mentioned.
Anaplan and Google Ventures-backed Vareto are amongst among the opponents of Bluecopa. Nonetheless, Chanda informed TechCrunch that the gestation interval along with his platform is way smaller because it takes simply 4 to 6 weeks to get it deployed at a corporation. The answer additionally claims to have a value benefit over different related platforms accessible out there.
“When you have a look at construct versus purchase proportion, the TCO [total cost of ownership] is way, a lot decrease — virtually 85 to 90% value financial savings,” Chanda acknowledged.
Bluecopa is focusing on its platform at high-transaction, high-volume companies, together with e-commerce firms. “We’re already talking to very massive, key logos within the area,” Chanda mentioned, including, “we’re additionally onboarding lots of early adopters within the U.S. and North American markets.”
The Hyderabad-based startup avoided revealing any of its shoppers.
“We’re at an implementation stage,” the chief mentioned. “It’s deployed for a smaller sub-department in a big e-commerce firm. Until and till we go reside full bang, we — each events — aren’t very snug in disclosing,” he mentioned.
Anirvan Chowdhury, vice chairman at Blume Ventures, informed TechCrunch that Apple’s acquisition of Buddhavarapu’s startup performed a vital position within the enterprise fund’s funding choice in Bluecopa.
“The GTM and enterprise mannequin was the most important issue,” Chowdhury mentioned. “However the truth that somebody has constructed a product, which was Tuplejump that Satya constructed, was basically a product that might have competed with Snowflake. And the highest software program firm on the planet has seen sufficient worth that that is the product I need to purchase… that’s an enormous validation.”
Particulars on valuation weren’t introduced, although Chowdhury informed TechCrunch that it’s “upwards of $10 million.”
“This can be a hair-on-fire downside, notably in excessive transaction quantity industries resembling e-commerce, logistics, monetary companies and so on. Fixing these features can enhance gross sales by 20% and profitability by 30%,” mentioned Buddhavarapu, in a ready assertion.
The startup has a group of 17 individuals. With the brand new funding, it’s planning to rent extra expertise and develop its client base — alongside enhancing the platform.